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News, articles and posts about the latest trends in online marketing
A Complete Guide To Developing A Mobile Marketing Strategy
In this post we are going to explain, in detail, how to develop a mobile marketing strategy from the ground up.
Prepare for mobile-first indexing
" Mobile-first indexing means Google predominantly uses the mobile version of the content for indexing and ranking. Historically, the index primarily used the desktop version of a page's content when evaluating the relevance of a page to a user's query.